Trademarks – SterlingBio Smart CRO Services and Solutions

SureClinical Trademarks

1.  Authorized Use of SureClinical Marks. 

No party may use SureClinical Marks or logos unless expressly authorized by SureClinical in a written agreement or as otherwise stipulated herein.

B. General.

As a general rule, no person or entity may use (or authorize the use of) any of the SureClinical Marks in any manner other than as expressly authorized by SureClinical in a written agreement or above in Section 1(A). SureClinical reserves the right to revoke any such authorization at any time in its sole discretion, such as where use does not strictly conform with the requirements of this Trademark Policy and/or SureClinical’s written authorization.
C. Partner and affiliate SureClinical Logos.

SureClinical has designed specific SureClinical Logos for use by partners and affiliates (as defined in Section 3 below). These logos are not included in the “Conditional Use” Logos and may only be used by parties having a written and signed agreement with SureClinical allowing them to do so and under the conditions put down in that agreement.

As expressly provided in its written agreements with partners, SureClinical generally grants to its partners certain non-perpetual rights to use special variations of the SureClinical Logo. These special variations of the SureClinical Logo denote the level of partnership with SureClinical. Permission to use these special variations must be granted by SureClinical in writing. The scope of these rights depend upon the partnership level in question, are subject to the terms of a written agreement with SureClinical, and may be revoked at the discretion of SureClinical.

Information on how to become a partner of or affiliate to SureClinical is available on the main SureClinical website

The SureClinical partner and affiliate logos are displayed in section 3A: the SureClinical Mark Table.

D. Other Special SureClinical Logos.

From time to time, SureClinical may create or use special logos or variations of a SureClinical Logo and attach specific terms of use to those special logos.

E. SureClinical Certification logos

Persons who meet the requirements for certification according to the SureClinical certification program, may use the appropriate Certification logos according to the SureClinical agreement regarding those Certification logos. Certification logos are not publicly available for download and are not covered by this Agreement.

F. Product Packaging.

For users who have obtained a written license from SureClinical to use a SureClinical Mark on product packaging, each use of a SureClinical Mark must use the appropriate trademark symbol and the attribution statement as explained in Section 3.

G. Publications, Lectures, PowerPoint & Other Presentations.

Third Parties may use SureClinical Marks (except SureClinical Logos) in the titles of publications, such as books or magazines, or in connection with presentations, provided that the use: (i) is referential only; (ii) does not use the SureClinical Mark as a trademark; and (iii) complies with this Trademark Policy. SureClinical Marks must always be attributed with the proper symbol and footnoted, as explained below, on all publications and presentations that are displayed to the public (sales, trade shows etc).

Since the SureClinical Marks are used in these instances only to describe the content of the publication or presentation and are not used as trademarks to promote your own products and services, you should not attempt to establish trademark or other proprietary rights by registering, or attempting to register, the titles as trademarks, service marks, corporate names or trade names. In addition, your name or mark and logo should appear in a prominent location on the cover and title page of all publications and on all materials related to the presentations and should appear more prominent than the title incorporating the SureClinical Marks on all printed materials related to the publications or presentations.

Please note that this Section 1(F) only permits use of a SureClinical Mark for SureClinical’s benefit (except any SureClinical Logo)- it does not permit use of any SureClinical Mark as a trademark to advertise your products or services. Without the express prior written consent of SureClinical, no SureClinical Mark may be used as a trademark to promote any publication, lecture or other presentation.

2. Unauthorized Use of SureClinical Marks.

A. General.

Unauthorized use of the SureClinical Marks or marks that are confusingly similar thereto constitutes an infringement of SureClinical’s trademark rights and is strictly prohibited. Without the express prior written consent of SureClinical, no SureClinical Mark may be used in a manner that implies an affiliation with or sponsorship by SureClinical.

B. Third Party Marks.

Unless expressly authorized by SureClinical in writing, third parties generally may not use any SureClinical Marks as part of their company names, trademarks or logos. In other words, no person or entity may combine any SureClinical Mark with any third party trademark without the express prior written consent of SureClinical.

No third party may name or rename a product or service of its own to include the word “SureClinical” without the express prior written consent of SureClinical. Furthermore, no third party may claim any right to register, or attempt to register, a trademark in any territory if the trademark in question includes “SureClinical” or is in some other way similar to any SureClinical Mark.

In the event that SureClinical authorizes any of the above uses in writing, the SureClinical Mark must be at least as large as the trademark or logo of the other company, subject to the specific terms of the written agreement authorizing such use(s).

C. Internet Domain Names.

No third party may register or attempt to register an Internet domain name that includes “SureClinical” or any of the SureClinical Marks or any marks that are confusingly similar to the SureClinical Marks in a way that is detrimental, i.e., harmful or damaging, to the value of any of the SureClinical Marks, or to SureClinical, its brand integrity, reputation or goodwill, as determined by SureClinical in its sole discretion.

D. Damaging Use.

The SureClinical Marks may not be used in a manner or with respect to products that will decrease the value of the SureClinical Marks or otherwise impair or damage SureClinical’s brand integrity, reputation or goodwill, including (without limitation) use in a manner that is unethical, offensive, disparaging, defamatory, illegal or in bad taste.

3. Guidelines for Proper Use of SureClinical Marks.

A. SureClinical Mark Table.

Listed below are the current SureClinical Marks. This list will be updated from time to time, at the sole discretion of SureClinical. In addition, SureClinical may, at its sole discretion, modify the SureClinical Marks at any time. Please refer to the SureClinical Mark Table periodically to ensure your compliance.

The SureClinical Word Marks

  • “SureClinical”
  • “Sure” — when used in the context of a health science or clinical trial business software application.

SureClinical Trademarks:

  • SureCTMS™
  • SureETMF™
  • SureQMS™
  • SureArchive™
  • SurePlatform™
  • SureNetwork™
  • SureEsign™
  • SureWorkflow™
  • SurePortal™
  • SureLearn™
  • SureCompliance™
  • SureImaging™
  • SureDesigner™
  • SureClassify™
  • SignAnywhere™
  • SureViewer™
  • SureMobile™
  • SurePlatform™
  • SureInterface™
  • SureTrial Cloud™
  • SureDMS™
  • Certified Archive™
  • SureExpert™
  • SureInvestigator™
  • SureEnroll™
  • SurePatient™
  • SureGovernment™
  • SureGov™
  • SureOrg™
  • SureQA™
  • SureTrial eTMF™

The SureClinical Logos:

Powered by SureClinical™

Certified by SureClinical™

The absence of a trademark, service mark, trade name or logo from this list does not constitute a waiver of SureClinical’s trademark or other intellectual property rights.

B. Proper Trademark Use.

If use(s) of SureClinical Logos and Marks is (are) permitted by a written agreement authorizing such use(s), in addition to complying with the terms and conditions of that agreement, you will also need to comply with the other terms and conditions of this Trademark Policy.

Always use SureClinical Marks as proper adjectives. A trademark is an adjective and must not be used as a verb or noun or in the possessive or plural forms. Every SureClinical Mark has a “product descriptor” that follows the trademark.
Examples of Proper Use: SureClinical software, SureClinical application, SureClinical database server, SureClinical database management system, SureClinical code, SureClinical source code, SureClinical binaries, SureClinical training classes, SureClinical support, SureClinical services, SureClinical partner.
Examples of Improper Use: SureClinical’s source code, SureClinicals, I SureClinical -ed my system.

Do not alter SureClinical Marks. When using a SureClinical Mark, never vary the spelling, add hyphens, make one word two, or use a possessive or plural form of the SureClinical Mark. Do not abbreviate a SureClinical Mark to create an acronym.

When using a SureClinical Logo, you must never modify the design, add or delete any words, or change any colors or proportions. The logo may be scaled proportionally. The logo may in its entirety be displayed in black on white background OR in white on dark – black or one-colored – background. The typesize of the trademark notice symbol may be adjusted.

The SureClinical Logo must be used as a stand-alone icon in accordance with this Trademark Policy, without any other third party logos and/or trademarks combined or associated with it. At least a margin corresponding to the height of the “W” in the logo should be left empty around the logo in the background color of the displayed logo. No additional text or graphics may be placed in the margin except trademark symbols and the words of logo versions specifically designed by SureClinical.

Any SureClinical Logo shall only be used in conjunction with SureClinical products and services, except as specifically agreed in writing by SureClinical or in Section 1(A) above.

C. Provide Trademark Notice Symbols.

When using any SureClinical Mark, you should use the TM symbol. This symbol provides notice to third parties of SureClinical’s rights in its Marks.

SureClinical word marks must bear the trademark notice symbol TM in the first and most prominent usage of a mark and again in the first appearance of a word mark in the text or body of copy. Notice symbols must always appear with all SureClinical Logos. Wherever possible, trademark notice symbols should be superscripted immediately after all SureClinical Marks. Once proper trademark notice symbols are used, and a SureClinical Mark is correctly attributed to SureClinical (as further explained below), in permitted materials, it is not ordinarily necessary to mark subsequent appearances of the trademark in the same text.

D. Statement for Correct Attribution.

All SureClinical Marks that are used by third parties must be attributed to SureClinical with our standard trademark attribution statement. The statement must always be a complete sentence, and ordinarily be placed in a visible place in the material referencing the SureClinical Marks, e.g., on the copyright page, on the last page of the material, on the bottom of a web page, on a website’s trademark policy page, or on product packaging. The following attribution statement must be used in all material referencing the SureClinical Marks:

“[Insert the SureClinical Marks that appears in that particular piece] is a registered trademark of SureClinical in the United States, the European Union and other countries.

E. Link to SureClinical Website.

A service mark is simply a trademark that identifies the source of a service. A logo is a trademark that incorporates a design of some sort, such as the SureClinical Mark that includes the “S” design. A trademark is not the same as a copyright or a patent. Trademarks are important because they help to prevent confusion in the marketplace by distinguishing one company’s products and services from the products and services of another. For example, when a user sees the SureClinical mark on the SureClinical server, the user understands that SureClinical has either created or endorsed that product, and that the product is subject to the quality control standards of SureClinical for that product. If anyone other than SureClinical or one of its authorized partners or licensees were to use one of the SureClinical Marks to promote a software application or tool, users could be misled into thinking that the unauthorized person’s products or services were created or endorsed by SureClinical or that those products or services met the quality control standards of SureClinical.

This Trademark Policy applies to all of SureClinical’s authorized partners, authorized resellers, licensees, customers, and users of SureClinical’s products and services, or products that incorporate SureClinical’s products or services, as well as other third parties who wish to use the SureClinical Marks (referred to as “Third Parties” or “you”). However, except as expressly provided in Section 1(A) below, this Trademark Policy does not constitute a license, implied or otherwise, to use any SureClinical Mark or the SureClinical company name.
By adhering to this Trademark Policy, you help SureClinical to prevent confusion in the marketplace and to protect and enhance the value and integrity of its Marks. SureClinical appreciates your cooperation in this effort. Some SureClinical products include technology used under license from third party licensors. You must not use any such third party trademark without express permission from the owner. This Trademark Policy is limited to SureClinical Marks and does not apply to marks owned by third parties. Please report any possible infringement and/or misuse of any SureClinical Mark and/or a violation of this Trademark Policy at Please contact SureClinical at email address

  • SureClinical is a registered trademark of SureClinical 
  • The SureClinical logo and font style is a registered mark and design of SureClinical
  • Other trademarks on this site are the property of their respective owners.  For example: Adobe, Android, Apple, Dell Boomi and others herein.
Last modified: October 6, 2019